Sunday, April 02, 2006

Google and Internet Telephony

This is a short one - just to get it out in the open since most mainstream media/news sources haven't picked up on it yet.

So why is Google investing in Internet telephony? Well, because its pay-for-clicks ad revenue if not already in danger from fraud and competitors will be sooner or later. Additionally, studies have found that pay for calls are much more profitable and not susceptible to click fraud.

What if Google could put a link next to its add which automatically dialed the sponsor and it didn't cost you a thing.

I hope you get the idea. Now if only I could figure out whether this new prediction makes Google a buy right now....hmmm

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